Welcome to Intelligent Artifice, your weekly dose of insights to help you win with performance marketing in a Generative AI world.
Intelligent Artifice features hard won insights from the front-lines of performance marketing in a Generative AI world - delivered straight into your inbox. For free.
Reminder re webinar tomorrow(plus: Bumble ads running 267+ days, scaling Meta 75% in 30 days - and more).
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Hello [FULL_NAME GOES HERE] Our Spanish webinar in collaboration with our partners at Singular, 'De los clics a las conversiones,' is happening tomorrow! 🗓 Date: Tuesday, September 10 ⏰ Time: 16:00 Madrid | 11:00 Argentina Here's the agenda: 🔮 Strategies to improve user experience 🎲 Privacy impact on new channels 🪆 Best practices for converting web users to app users 🧶 Cross-platform tracking infrastructure 🪢 Success stories and personalized approaches
Shamanth P.S: We've added links to some of our insights below, I'm sure you'll find them useful. ⏱LTVs are liars. Here is what to do instead. 🗝 Our Bumble UGC ads have been running for 267+ days on TikTok. 🛎 After working on 100+ products, here are the only 4 things that matter for ASO. 💸 We scaled an app on Meta by 74.47% in the last 30 days. |
Welcome to Intelligent Artifice, your weekly dose of insights to help you win with performance marketing in a Generative AI world.
Intelligent Artifice features hard won insights from the front-lines of performance marketing in a Generative AI world - delivered straight into your inbox. For free.
Hi [FULL_NAME GOES HERE], I hope this week is treating you well. In this edition, we've got some exciting updates and actionable tips to keep you moving forward. Dive in and explore what’s new! 📦 How to unbox Google UAC's black box without traditional targeting.Learn how to take back control. ** 🎁 How to deal with ‘too good to be true’ Google UAC metricsfrom a 2024 Google Premier Partner** 🧬 How to turn things around after a ratings drop.Check out the three things we did. ** 🛑 Stop measuring...
Hi [FULL_NAME GOES HERE], Hope your week’s been going well! This edition is packed with fresh insights and practical strategies to help you stay ahead in the game. Dive in and enjoy! 🚀 We’ve managed growth for 100+ productHere is why we don't use Google UAC for early-stage products. ** 🪓 After making 10,000+ UGCs, here are what we see as the big 4 performance killers.By fixing these key areas, your UGC ads will be polished - and these can form the bedrock of ROAS spikes in campaigns.** ⚔️ How...
Hi [FULL_NAME GOES HERE], I hope your week has been productive! In this edition, we’re diving into some exciting strategies and actionable insights to help you push your goals forward.Enjoy the read! 💡 Seasonal icons aren’t just cute artifacts for brand marketers.Here is how they can lead to serious revenue bumps.** 💰 I’ve managed $100mm+ in ad spend.Watch me analyze an account with 50,000+ ads in the Facebook Ads Library** 🚀 My DAILY checklist for a $10,000+/day Meta ad accountbased on...